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The Secret to Conversion Optimization Through Design (Hint: It’s Not About Looks)
Great design isn’t about aesthetics—it’s about impact. Learn how to apply user-centered, business-driven design principles to boost conversion optimization.
alexandralevchuk
May 162 min read


Dating a Designer? My Condolences. Or Congratulations. Depends.
Ever dated someone who critiques movie fonts and chooses wine by label typography? Here are 10 hilarious signs you’re dating a designer — and what it really means.
alexandralevchuk
May 162 min read


What Google’s Brand Logo Update Can Teach Startups About Trust and Design
Google didn’t announce it—but they updated their brand logo. Quietly. Strategically. Here’s why that micro-change matters and what startups can learn from it.
alexandralevchuk
May 122 min read
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